Here’s a very cool promotional video where Tissot recruited popular Japanese band World Order best known for their choreographed robotic dance performances to promote the Tissot T-Touch Expert Solar NBA Special Edition. It’s not just any dance move as it’s specially choreographed to depict the world of horology and the enjoyment of finding the perfect watch.
The T-Touch Expert Solar NBA Special Edition is a partnership with NBA where Tissot is the official timekeeper. It comes in a rose gold or a cool grey case with the NBA logo engraved on the case back. The watch has impressive tactile functions that offer a compass, altimeter and weather forecast amongst others. Get the watch at Amazon for around $770.
The first video was shot at their first ever Tissot boutique in Japan located at Shinsaibashi, Osaka. The second video shows the boutique opening ceremony which opened in July 2016. If this doesn’t get you interested in the Tissot brand, I wonder what does.
For those who’s in Japan interested to check out the store, here’s the address.
Phone : 06-4708-8855